The affiliate marketing industry is quite a competitive one. It is so easy to create a blog or a website and there are so many affiliate programs out there, that one can easily earn money using this medium.
However, because it is a competitive landscape, you can expect that you should put more effort into writing compelling content in order for you to be head and shoulders above your competition.
So today, I am going to help you write affiliate marketing articles that actually converts.
Don’t Write “Perfectly”
I am a Psychology student and I asked my teacher why perfectionism is a troublesome trait. That is because no matter what you do, the things that you are about to do are not going to be good enough. Thus, you are just going to waste a lot of time striving for perfection.
That being said, do not waste a lot of time trying to create a perfect article. Instead, focus your energy on research and creating articles based on the information that you find.
The concept of your articles should be something that informs your target audience so that they will be enticed to purchase the product that you are trying to promote.
Although you are trying to create an informative article, this is not to say that you shouldn’t implement sound search engine optimization strategies. What you should do is use a keyword research tool to help you find the right keywords that you can use on your content.
The idea here is to use those keywords strategically in your content. But, do so in a way that comes off naturally and not in a forceful way.
You can even use some of your chosen keywords on your headline, your subheadings, and even on your main content as well. Heck, you can even use them as your anchor text if need be.
Don’t Forget the CTA
CTA stands for Call to Action and every blog post you make should contain one. In this context, your CTA is your affiliate link.
The reason why you want to create amazing articles is to entice your audience to click on the affiliate link and buy something. When they ‘convert’, meaning that they take action after clicking the link (in this case, buying whatever product/s is/are on the page), then you will receive commissions based on the terms that were set during your enrolment in the affiliate program.
Do Not Be a Salesman
I understand the importance of creating articles with the sole purpose of getting as many people to convert as possible. However, keep in mind that people do not want to consume content that is deemed to be too ‘salesy’ or those that are trying too hard just to sell a product.
If anything, write articles that aim to provide quality information that is so good that it will be the one to convince your readers to buy something from your affiliates.